Business Strategies Episodes

Independent authors can develop a cohesive personal brand that resonates with their readers. Elements in this episode include author platforms, visual identity, author voice consistency, and the fact that readers follow authors as much as they follow books. An audio course on this topic is available at pamelahilliardowens.com You can also listen to this episode on Apple Podcasts and Spotify.

Welcome to Pam Speaks to You, the podcast dedicated to helping independent authors and creative professionals build thriving businesses. I'm your host, Pamela Hilliard Owens, and today, with Season 2, Episode 14, we're tackling a topic that I believe is absolutely essential to your success and well-being: healthy boundaries in your creative business. If you're anything like me, you probably got into this creative work because you're passionate about serving your audience. You love what you do. ...

Welcome back to Pam Speaks 2 You, the podcast for independent authors and creative professionals who are done playing small and ready to build something real. I am your host, Pamela Hilliard Owens, and I am so glad you've decided to listen to Season 2, Episode 13. Now, I have to ask you something: When was the last time someone asked what you charge, and you felt that little flutter of panic? That tiny voice that popped up and whispered, 'Is that too much? Will they think I'm being greedy? Mayb...

Running a creative business is one of the most complex, rewarding, challenging, and meaningful things a person can do. And you deserve to do it with full visibility—not half-blind, hoping for the best. Your Monthly Business Review is not a chore. It's an act of respect for yourself and for the business you're building. It says, "I take this seriously." I'm paying attention. I'm in it intentionally.” Thank you for supporting the sponsors of each episode who have short, 30-second ads. Those ads...

Owens, your host, and today, in Season 2, Episode 11, we're tackling a question that comes up constantly with my clients: What's the real difference between task management and project management? And more importantly, which one do you actually need? If you're like most creatives, you've probably heard these terms thrown around interchangeably. Someone tells you to "use task management," another person says you need "project management," and honestly, it all starts to sound the same. But here's...

Welcome back to the PS2Y Creative Business Podcast! I'm your host, Pamela Hilliard Owens, and today, for Season 2, Episode 10, we're diving into a conversation that could genuinely transform how you think about money in your creative business. As you may know, when we start a creative business, we're usually thinking about making amazing work—the art, the music, the writing, the design. But here's the truth: the businesses that thrive aren't just the most talented ones. They're the ones making ...

As you may know, I've woked with independent authors and creative professionals for almost 20 years on their branding and marketing efforts. When most people think of their btand, they think of visuals: the logo, the font, the color scheme. And while those elements are important, they're really just the packaging. To truly embody your brand means to live and breathe the values, personality, promise you've created.

Hello, creative professionals! I'm Pamela Hilliard Owens, and today we're diving deep into a topic that could absolutely transform the trajectory of your creative business. We're talking about maximizing your efforts for success in the second quarter—and trust me, this timing matters more than you might think. In this episode, we're going to explore why Q2 is a golden opportunity, how to set S.M.A.R.T. goals that actually work, and most importantly, how to tackle the problems that keep creative...