The Pam Speaks 2 You Weekly Podcast
A podcast for independent authors and creative professionals focusing on branding and marketing challenges and tasks.
Branding & Marketing for the Rest of Us!
The Pam Speaks 2 You Creative Business Podcast and Blog
A podcast for independent authors and creative professionals focusing on branding and marketing challenges and tasks.
Recent
27
Sept. 22, 2026
How to Design Your Q4 Visibility Plan
Welcome to the Pam Speaks 2 You Creative Business Podcast — the podcast for independent authors and creative professionals who are done playing small and ready to build something real. I am your host, Pamela Hilliard Owens, and I am so glad you are here with me today.
Today we are talking about something that determines, more than almost anything else, how the last three months of this year go for your creative business: your Q4 visibility plan. Not a vague intention to "post more" or "show up
Today we are talking about something that determines, more than almost anything else, how the last three months of this year go for your creative business: your Q4 visibility plan. Not a vague intention to "post more" or "show up
26
Sept. 8, 2026
Why Your Creative Business Needs a Fall Reset
Every September, I watch the same pattern play out among the independent authors and creative professionals I work with. The summer gets loose — travel, kids home from school, a slower inbox, permission to let a few things slide. And then Labor Day passes, the air changes just slightly, and there is this collective exhale where everyone looks around and asks the same question: where did the year go, and what do I actually have to show for it? That question can either spiral you into panic about
25
Sept. 1, 2026
The 5 Steps to Join the PS2Y Creative Business Community
Most weeks, I hand you a strategy, a mindset shift, or a hard truth about pricing, marketing, or building your creative business the right way. Today, I want to do something more practical. I want to hand you a map. Because here is what I have noticed over the last several months: I talk about the Pam Speaks 2 You Creative Business Community constantly on this show. I mention the app. I mention the coaching. I mention the Branding and Marketing Academy. And every week, I get messages — DMs, emai
23
Aug. 25, 2026
The Top 3 Mistakes That Are Killing Your Creative Business
Today I want to talk about subtraction. I want to talk about the three things that, if you are doing them right now, are quietly working against every other good decision you are making in your creative business. Here is why this episode exists. I consistently talk to independent authors and creative professionals, and I keep noticing the same pattern. People are always looking for the next tactic. The better Instagram caption. The smarter email subject line. The trending TikTok sound. And some
22
Aug. 11, 2026
Why Nobody Is Buying Your Stuff
Today's episode is one I have been turning over in my mind for a while, because it addresses something I hear from independent authors and creative professionals constantly — and not just from beginners. I hear it from people who have been doing this for years, people who have real talent, real products, and real effort behind them. And what they say, in different words and different tones — frustrated, confused, embarrassed, sometimes quietly devastated — is essentially the same thing: Nobody
21
Aug. 4, 2026
5 Ways You're Sabotaging Your Sales Conversations
You finish a call with a prospect. It went great — they laughed at your jokes, they said "this is exactly what I need," and they said, "let me think about it and get back to you." And then... nothing. No email. No follow-up. Silence. If that's ever happened to you, I want you to know something right now: it probably wasn't your offer. It probably wasn't your price. It was something you did — or didn't do — in the conversation itself. I'm Pamela Hilliard Owens, and this is Pam Speaks 2 You, the
Recent Blog Posts
June 9, 2026
Unlocking Your Ideal Client's Heart: The Power of Customer-Centric Brand Storytelling
Discover how to shift your brand narrative from a monologue about your business to a dialogue that resonates deeply with your ideal client. Learn to position your customer as the hero of their own journey, with your creative business as the trusted …
June 4, 2026
Readers Follow Authors, Not Just Books: Cultivating a Loyal Following
Listen to this blog post by clicking above. Welcome back to the Pam Speaks 2 You Creative Business Blog! In our latest podcast episode, we delved deep into the fascinating world of building your author brand and creating a memorable identity. …
May 7, 2026
From Panic to Profit: Actionable Steps to Confidently Price Your Creative Services
(Click below to listen to the audio version of this blog post.) Bidding Farewell to Pricing Panic Welcome back to the blog, fellow creatives! If you’re anything like me, the mere mention of pricing can send a shiver down your spine. That little …
About the Host
Pamela Hilliard Owens
Founder and CEO
After 35+ years in education, from PreK through university, Pamela worked in corporate and direct sales, earning national awards for her sales leadership.
In 2008, Pamela founded her first creative business, "Writing It Right For You." Since then, she founded four more companies, including her latest, "Pam Speaks 2 You."
Through the books and courses she offers on Pam Speaks 2 You, Pamela helps independent authors and creative and solo professionals enhance their branding and marketing.
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